Listen now on Spotify and Apple Podcasts

Listen and follow! Add your voice, tap ⭐️⭐️⭐️⭐️⭐️ to rate the podcast on Spotify or Apple.

👋 Hey dumdums,

A few years ago, my friend Adi dropped a truth bomb over dinner that completely changed how I think about success and happiness. We were both venting about being in that weird business purgatory where everything is "fine" but nothing feels fun anymore. You know the feeling—smarter, more experienced, and kind of miserable. We'd lost touch with that early, almost "dumb" mindset that got us over mountains we had no business climbing.

That's when Adi casually said:

"You will never meet an idiot who isn't having a good time."

My brain just... stopped. Put up a little sign that said "We'll be right back." Because something about that felt deeply, impossibly true. I left that dinner in a daze, questioning everything. Had I been approaching life all wrong?

What if the secret to happiness isn't getting smarter—it's getting comfortable with being dumb?

Being a nerd, I needed proof. So I did what any self-respecting overthinker would do: I made a quadrant chart.

The Four Types of Human

I mapped "dumb" and "smart" on the X and Y axes, then filled each quadrant with a fictional character:

Lower left (dumb + knows it): Forrest Gump. Honest about his limitations, still lives a meaningful, fulfilling life.

Lower right (dumb + thinks he's smart): Homer Simpson. Blissfully unaware of his ignorance, bumbles through life with misplaced confidence that somehow everything works out.

Upper left (smart + plays dumb): Columbo. Never tries to be the smartest person in the room. Embraces a disarming, clueless persona that lets him ask the dumb questions that catch the culprit.

Upper right (smart + knows it): Spock. Logical to a fault, often baffled by human irrationality, struggles to understand illogical thinking.

After completing this deeply nerdy exercise, I noticed something striking: the only person who isn't having a good time is Spock.

Could it really be that simple? If I wanted to enjoy life, all I had to do was NOT be Spock?

This realization launched years of exploration into what I now call "dumb thinking." I started collecting stories from my career in tech and media startups, noticing the same pattern everywhere: success springs from ideas that seem downright dumb at first glance. Within the venture world, it's almost a known secret—companies people dismiss as irrational often do just as well as those that seem brilliant from the start.

While everyone's digging in the same old dirt, the people willing to look dumb are out in uncharted territory, picking up gems in a sandbox no one else knows exists.

Brain-Science B-Side

Your brain treats overthinking like a computer running too many programs at once—eventually everything slows down and crashes. University of Chicago psychologist Sian Beilock discovered that when people with high working memory capacity are put under pressure, their performance plummets to the level of people with low working memory—because anxiety consumes the mental resources they normally use to excel. Meanwhile, Stanford researchers made a fascinating discovery when they had people draw Pictionary-style pictures while brain scanning: "the less the participants thought about what they were drawing, the more creative their drawings were." The prefrontal cortex—your brain's "thinking" region—was most active during the worst creative outputs. And here's the kicker: studies consistently show that people with more intuitive thinking styles report higher levels of subjective happiness. So the next time you catch yourself in an analytical spiral, try this mini-experiment: ask yourself "What would Homer Simpson do?" and then do that thing (within legal limits, obviously). Research on decision fatigue shows that the more choices we deliberate over, the worse our subsequent decisions become—judges literally give harsher sentences as the day goes on.

Dumb Word of the Day: Eiron

Eiron (EYE-ron) — a character who feigns ignorance to expose others' pretensions.

This ancient Greek theatrical term perfectly captures what Columbo does in every episode—and what successful people often do in business. The eiron pretends to be simple-minded while actually being the smartest person in the room. Unlike genuine ignorance, this is strategic naivety, weaponized humility. Adi might not have known he was channeling ancient Greek drama theory, but his observation about happy idiots was pure eiron wisdom: sometimes the best way to win is to let everyone think you're not even playing. Fun fact: our modern word "irony" comes directly from eiron—because the whole concept of ironic humor started with these crafty underdogs in Greek comedy.

Use it in a sentence: "I'm going full eiron in tomorrow's meeting—asking all the 'dumb' questions while everyone else nods along pretending they understand."

(should you choose to accept it)

The “Stop, Drop, and Dumb” Challenge

This week, when you catch yourself overthinking or over-analyzing:

STOP what you're doing
DROP the mental gymnastics
DUMB it down to your first instinct

Give yourself permission to act a little foolish. Remember: you will never meet an idiot who isn't having a good time.

🎤 YOUR TURN

Tell me about a time you overthought yourself into a corner—or when you accidentally succeeded by being beautifully, blissfully dumb about something. I'm still collecting evidence that Adi was onto something big.

Keep it wonderfully under-analyzed,
David

P.S. I'm pretty sure Columbo would approve of this whole investigation. 🤞

Dumbify: Dumb Ideas, Delivered Weekly (You’re Welcome).

How did you like today's newsletter?

Login or Subscribe to participate

More from the Dumbiverse:

Reply

or to participate

Keep Reading

No posts found